Our Approach

We bring an understanding of language learning to help improve communication through iconic languages.

You can call this "Our philosophy" or "Our vision." We want to:

Improve communication through iconic languages

We're developing a complete iconic language and the technical tools and apps to make it an effective communication tool. We know language learning; all of us speak multiple languages. And we hope to aid in improving your information exchanges.

Our Story

The beginning of our story is rooted in language learning and the frustrating experience of not being able to communicate even when knowing several languages. We saw the opportunity for the birth and use of an advanced iconic language - one that allows a high-level communication,
with a sound linguistic background study, and that also exploits the clarity of modern computer icons. Communicating with Icons can be precise, engaging and fun!

Management Team

Cesco Reale

Project Founder

Flaviano Tarducci-3-150x150
Flaviano Tarducci


Franck Vidal

Business Development

Jonathan Gockel

Finance Lead

  • Engineer and communicator
  • World Polyglot Gathering committee
  • UN representative of the World Esperanto Association
  • 10+ languages
  • Business development, sales, strategy
  • +6 years of experience in Startups and Charities
  • Italian, English, Spanish
  • Agitateur d’entreprises©
  • Serial entrepreneur
  • 20 years of experience with 8 business creations
  • Creator of the sales method « Vente Analytique© »
  • French, English
  • Expert in fundraising microfinance and digital advocacy
  • 7 years of experience public affairs and international NGOs
  • French, English, Spanish

Graphic Team

Filippo Buzzini
  • Swiss in Switzerland
  • Visual Practitioner
  • Expert in visual communication
  • Chief Sketching Officer (CSO) at Sketchy Solutions
  • Italian, French, English, Spanish, German
Alexandre Xiao
  • French-Chinese in Switzerland
  • Graphic designer
  • Student in history of art at Neuchâtel University
  • French, Chinese, English
Benno Fischer
  • German in Switzerland
  • Graphic designer
  • InDesign, Illustrator
  • Expert in font creation
  • German, French, English, Spanish, Esperanto

Mantas Rimkus

Linguistic Team

Marwan Kilani
  • Swiss in Czech Republic
  • PhD in Egyptology
  • Expert of writing system
  • Italian, French, English, Spanish, 10+ ancient languages
André Müller
  • German in Switzerland
  • PhD student on languages of Burma
  • Expert of writing systems and planned languages
  • 10+ languages
Mélanie Maradan
  • Swiss in Switzerland
  • PhD in multilingual information processing
  • 10+ years' experience as a translator and terminologist
  • Main research interests: planned languages /interlinguistics, terminology, lexicography, corpus linguistics
  • French, Esperanto, English, German, Spanish

Development Team

Manuel Giorgini
  • Italian in Italy
  • Software development
  • Lean methodology
  • Web applications
  • Italian, Esperanto, English, Finnish
Mirko Cappuccia
  • Italian in Italy
  • Project Manager
  • Software Engineer
  • Web Developer
  • Italian, English
Siska Fitrianie
  • Indonesian in the Netherlands
  • PostDoc Researcher at Delft University of Technology
  • Expert in visual languages
  • Expert in human-computer interaction
  • Indonesian, English


Eugenio Grapa
  • Mexican in Germany, France, US
  • 20 years in Marketing, Project Management, Innovation
  • Expert in Application Product Development
  • Biomedical Engineer
  • Founder Institute, Director, Frankfurt
  • 6+ Languages
Dimitrios Polychronopoulos
  • Greek in Oslo
  • Multilingual Innovation and Entrepreneurship Specialist, MBA
  • Founder Institute, BI Norwegian Business School.
  • 10+ languages
Pedro Paiva
  • Portuguese in Switzerland
  • IoT-Digital Business
  • Transformation Leadership
  • Management & Execution of Business, Technology and Innovation Strategy
  • Multi-cultural Team Management
  • Portuguese, French, English, French, Italian, German
Maurizio Tormen
  • Italian in Switzerland
  • Project Management
  • Product Development
  • Business Development and Strategy
  • Start-up launch & management
  • Italian, French, English
Ricardo Monagas
  • Venezuelan in Czech Republic
  • Strategic Planning
  • Mobile Applications
  • Web Development
  • Agile Project Management
  • Spanish, English

Academic recommendations

Michele Gazzola (Lecturer in Public Policy and Administration at the School of Applied Social and Policy Sciences, University of Ulster, UK; editor of the journal "Language Problems & Language Planning").

Federico Gobbo (Professor of Interlinguistics and Esperanto, University of Amsterdam, The Netherlands)

Raphaël Maître (Linguist, Univ. of Neuchâtel, Switzerland)

Dario Martinelli (Semiotician, Vilnius Gediminas Technical University, Lithuania)

Daniel Peraya (retired professor of University of Geneva, creator of the Iconomètre)

Stefano Rezzonico (Linguist, Prof. at Univ. Montréal, Canada),

Elisabetta Zuanelli (expert in iconic ontologies, Professor of Digital Communication, University of Roma Tor Vergata, Italy)

If you want to know more...

Send us a note. We are looking for dynamic individuals motivated to improve communication across cultures to help move our project forward.